Users of Apple’s popular iPhone now have the entire world of Omega at their fingertips with the watchmaker’s new App.The feature makes it possible to browse Omega’s complete collection, presenting images and technical data for all of the brand’s wristwatches. The Watchfinder function lets users select the timepieces which have exactly the specifications that they are looking for; their choices can be saved as Favorites.

Users of Apple’s popular iPhone now have the entire world of Omega at their fingertips with the watchmaker’s new App.

The feature makes it possible to browse Omega’s complete collection, presenting images and technical data for all of the brand’s wristwatches. The Watchfinder function lets users select the timepieces which have exactly the specifications that they are looking for; their choices can be saved as Favorites.

The time and date are attractively displayed on a screen image of an Omega De Ville Hour Vision watch. when the dial is tapped, the back of the watch appears on the iPhone. The automated operation of Omega’s revolutionary Co-Axial caliber 8501 can be seen through the watch’s sapphire caseback, which is perfectly re-created on the screen of the iPhone.